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Sports Marketing |
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Students will be introduced to such topics as college and
amateur sports, professional sports, public images, marketing entertainment,
marketing
plans and legal issues, and will study different types of management Students will focus on learning some of the basic skills needed to become an effective sports and entertainment manager. Students will analyze case studies, search on-line for key marketing, management and statistical information. Students will prepare reports and PowerPoint presentations. Students will also experience a virtual simulation. Students will gain hands-on experience in a highly visual football franchise simulation. Students will start and work to grow their business over several seasons to make it profitable. This highly visual computer simulation of a football franchise lets students handle promotion, develop ticket pricing strategies, evaluate stadiums and city locations, control stadium operations and staffing, find sponsors and licensing deals, and more. Students will receive .5 credit for this elective course. If you are interested in signing up for the Sports and Entertainment Management course. Please contact the Business Department or Huron COE Office to reserve your seat in this exciting learning experience.
Huron Business Department |
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